CRM Manager

London, England, gb
Company: The Adecco Group
Category: Management Occupations
Published on 2021-06-20 06:03:59

My global cosmetics client based in West London are currently looking to recruit an experienced CRM Manager to join their busy and vibrant team. The role is to start as soon as possible, offering a long term contract until the end of 2021.

As a Brand CRM Manager, you will be responsible for the acceleration of a luxury brand within a world leading cosmetic company.You will be a team player, working in a busy cross functional team to manage and coordinate the brand omni-channel CRM strategy to drive incremental revenue opportunities using a data driven approach.

Roles and responsibilities of the CRM Manager:

  • Strategise & manage customer data acquisition, enrichment, and retention initiatives in line with business objectives

  • In accordance with central CRM team, management of E2E tactical email marketing communications to owned CRM audience

  • Management and optimisation of brand trigger campaigns to manage customer life cycle and grow email WOB

  • Identify opportunities for brand strategic growth in the e-retail CRM landscape

  • Drive omni-channel excellence by ensuring continuity in consumer experience across owned (D2C & B&M) and e-retail CRM channels

  • Manage own brand sampling activity in relation to data acquisition and review generation

  • Activate on site trigger campaigns for best in class UX, data acquisition and conversion optimisation

  • What will the CRM Manager get in return?

  • A long-term opportunity with a highly prestigious global cosmetics company, working within a luxury brand team

  • £190 per day salary on a PAYE basis

  • 33 days paid annual leave

  • Pension, eye care vouchers & much more!

  • Skills and experience required of the CRM Manager:

  • Experience of working within an analytics position, and able to identify areas of focus

  • Segmentation capabilities

  • Knowledge and understanding CRM terminology & KPIs

  • Knowledge and understanding email marketing best practices

  • An understanding of technical capabilities and limitations regarding database architecture and data mapping

  • Should you be interested in the CRM Manager position, please apply as soon as possible so not to miss out! Please note, this is an urgent requirement for my client and you will be required to be flexible for interview.

    Adecco acts as an employment agency for permanent recruitment and an employment business for the supply of temporary workers. The Adecco Group UK & Ireland is an Equal Opportunities Employer.

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